Daiwa

Famous Japanese companyDaiwa Seiko Inc was incorporated in Tokyo on December 26, 1945. The main activityDaiwa is the development, production, sale and repair of fishing gear, baits, equipment and accessories.

In 1955Daiwa has started developing spinning reels for mass production, while focusing not only on the Japanese market, but also on wide exports.

Already in 1962 , the coilsDaiwa is becoming an internationally recognized standard of quality, and the company occupies a leading position both in the domestic - Japanese, and in the world market of their production and sale.

In 1964, the production of rods was launched.

In 1971 , a subsidiary company was established in TaiwanTaiwan Daiwa Ltd. specializing in the production of rods of the highest class for the Japanese and American market.

Since 1974Daiwa is the absolute leader in sales of fishing gear in the Japanese market.

Developing an assortment focused on European anglersDaiwa opened a subsidiary in 1977Daiwa Sport U.K. in Scotland. In its design bureau, leading English experts are engaged in the development and design of gear.

In 1984, a trading branch was opened in France. In 1990 the company was establishedDaiwa Cormoran in Germany.

In 1994Daiwa creates the world's best series of inertia-free coils Tournament-Z. At this stage, bringing together the developments of leading experts, the most powerful design technology bureaus, unique technologies and materialsDaiwa is becoming a global trendsetter in the sports and amateur fishing industry.

Throughout its historyDaiwa Seico sought first of all to create gear that allows the angler to enjoy the emotions and impressions that the great mystery of fishing and communication with nature can give him to the maximum extent. Thus, not only commercial, but also aesthetic and moral and ethical tasks were solved. This strategyDaiwa can be seen in its mottos, each of which has become a law for the company. Here are just a few of them: "Total Quality", "Next Quality", "Think Clean".

Unique developmentsDaiwa are known all over the world today. A number of firms use patentsDaiwa in its products. Among them: skirt spools of inertia–free coils, the use of graphite-filled materials for the manufacture of body parts of lightweight coil models, magnetic brake multipliers, instant stop reverse - Infinite Anti-Revers in inertia-free coils, Gyro Spin coil balancing system, Twist Buster system and many other innovative solutions.

In 1997Daiwa is launching the Tournament Renessanse program, which combines many years of global experience in the production of the best samples of fishing gear. Deep traditions, continuity, scrupulous analysis and the highest quality – at all times the style of workDaiwa Seiko. Even the very name of the company speaks about this. Daiwa is an ancient name in Japan. Seiko – extreme precision.

At the turn of the XXI centuryDaiwa creates revolutionary X-Treme concepts with the motto "Extreme gear – for extreme fishing" and a Comfortable System within which reels and rodsDaiwa, in addition to amazing reliability, acquire minimal weight, the highest sensitivity and excellent ergonomics of "absolute comfort".

In 2002, the unique Digigar technology of precision manufacturing of gear pairs with the highest precision was introduced. Thanks to which the efficiency, resource and sensitivity of coils increases. An absolutely new Air-Metall alloy is being created, which allows to reduce the weight of the coils by almost 30%, while ensuring absolutely rigid fastening of all components of the mechanism and the highest sensorics.

Implementing the Hardbodyz Concept, Daiwa develops and applies new aluminum alloys of relatively low cost in the production of coil housings. As a result, it is possible to create a whole range of inexpensive coils of the highest quality and reliability.

Using Solid Power Slim, Tubular Power Slim, and Magnum Taper designs, Daiwa creates a wide range of rods of the highest quality in a variety of price ranges.

In the production of rods, unique brands of high-density graphite HVF and ultra-high-density SVF are used, similar in structure to graphite ceramics. As a result, the rods lose weight dramatically, acquiring amazing strength, the highest sensitivity and optimal structure.

The widest range, author's developments of leading experts, revolutionary concepts and technologies, amazing quality of gearDaiwa, in each of their elements, allowed Daiwa Sieco to earn well-deserved fame and awaken true love in the hearts of millions of anglers.

TodayDaiwa is the whole world! A world of absolute quality. A world of love and respect for people and nature. The world of the angler.